Profile of my reader

What she looks like?

The reader of my music magazine are young, feminine, pretty and fun. They are always up to date with their fashion and like to look good no matter where they are going.

Some photos of my music magazine readership:

 

What she listens to?

 Where she shops?

Where she hangs out?

Questionnaire and Questionnaire analysis

I produced a questionnaire, and gave it out to my target audience so I could see what they would like to see in my music magazine, and how it would make them to purchase the music magazine. 

Questionnaire

Questionnaire Analysis

I gave out 20 questionnaires to young females aged between 12-18 as they are the target audience for 'Sparkle.' Two young females aged between 10-13 answered my questionnaire, nine aged between 14-17 and nine aged between 18-22 answered my questionnaire. 

After asking my target audience 'How often do you read a music magazine?' I found that even though music is featured  in 10-16 year olds life they do not purchase  music magazines.

After asking my target audience: '

How much will you pay for a high quality magazine?' I found out that the price which they will be willing to pay is between three pounds and three pound fifty pence, based on this result I decided to charge my magazine at three pounds ten pence. 

After asking my target audience:

'Which of the following are your favourite type of music?' Sixteen people said that pop was their favourite music genre and four people said R&B were their favourite music genre based on this I decided to feature R&B artists in my music magazine.

The purpose of this question was to see  what the target audience of the magazine listens to other than pop.

After asking my target audience:

'On a magazine front cover what gender model would you prefer?' I found that sixteen of the people would prefer female model and four of the people prefer male model. Based on this result I decided to have a female model for my music magazine.

After asking my target audience:

'On a music magazine front cover what grabs your attention first.' Nineteen of the people I asked said that the model is the first thing that they look at and one person said that the first thing they looked at was story-lines. Based on this I decided to make my model stand out by putting on make-up for her, doing her hair, and wearing a nice white dress.

 After asking my target audience:

'How often do you attend concerts/gigs?' I found that all of them attend concerts only, therefore on my contents page I put an article about winning tickets to see an artist on their tour.

After asking my target audience:

'Which of the following articles would you like to be featured in a music magazine?' Six people I asked said they would want to read about artist or bands fashion tips, ten people I asked said they would want to read about an artist successfulness and four people I asked said they would want to read about the new song out. Based on this I decided that to include some of these articles on my contents page.

After asking my target audience:

'Are you a big music fan?'I found that all my target audience are a big fan of music.

After asking my target audience:

'Do you sing or play an instrument?' I found eighteen people sang only and two people sang and played the instrument.

After asking my target audience: 

'Explain how music is featured in your life?' Most people said that they listen to music everyday wherever they go. 

Front cover analysis

Top of the Pops masthead is lower case, which appeals to the young target audience as it is simple, easy and it could also apply to the way they write in school. The masthead is positioned in the same place every issue with the same style and font this creates brand identity which the target audience will be able to recognise the magazine. Therefore, it is easy for them to find the magazine. The only thing that changes every issue is the masthead colour, but the style and font remains the same. The colour, which the masthead uses in this particular issue, is hot pink with a glow of white behind the masthead. The use of pink reflects the target audiences as a girly person, and the white glow reflects that the target audience is calm and innocent personality. The masthead is written in a bubble font which reflects the target audience as youthful, fun and bubbly personality. The masthead is written in bold which makes it stand out to the target audience and when they see the magazine each issue they will recognise it straight away. The name of the magazine ‘Top of the Pops,’ tells the target audience what genre of music is presented in the magazine. ‘Top of the Pops’ is also a BBC programme which all the successful and top artist are presented this suggest that the magazine also contains the top pop artists.

The main image of this issue of ‘Top of the Pops’ is a medium shot of Cheryl Cole. She is very popular artist to the target audience and is presented in ‘Top of the Pops’ regularly. She is a role model to the target audience as she’s beautiful, successful and talented. Cheryl Cole is also judge on ‘The X-Factor,’ which is one of the target audiences’ favourite programme. She has an amazing personality, down to earth and is known as the nations sweetheart. This appeals to the target audience as they want to achieve this and they will look-up to her as she came from a working-class background, lived up to her dreams and changed her life around and now she is successful. Cheryl is smiling and she is looking directly at the camera, which suggests that she is smiling at the readership which makes the target audience want to read the magazine, as they feel that she is directly talking to them, acting as a friend. Cheryl Cole's head is slightly in front of the masthead this suggests her power and it also suggests that even if its placed in front of the masthead the target audience will still recognise the magazine.


The brand identity that Top of the Pops follow is by maintaing the layout of the front cover by keeping the masthead in the same position and font, but each issue the colour changes into feminine and girly colours which reflects the target audience. Some of the colours which they use are: yellow, pink, blue, purple

Second front cover analysis

Contents page analysis

This contents page which I have chosen to analysis is a contents page from a R&B magazine 'Vibe.' The image which is on the contents page is a picture of Ciara who is an R&B artist. She shot of the image is a long shot as you can see her whole body. She is lying on the floor looking directly at the camera, her eyes looking 'sexy' at the camera. Her legs are in the air overlapping one another in a 'V' shape. This suggest her legs are like that as the magazines name begins with a 'V.'

The contents page uses different fonts. The 'contents' is divided into sections 'co' 'nten' 'ts' which are all underneath one another. It is in display font written in capital which makes it look strong and masculine which reflects the target audience. It is written in white this makes it stand out to the readership therefore they will know that it is the contents page. 

The contents page always keeps the same look to give the magazine brand identity. As the way contents is written is the same in every issue on the right hand side of the page and there is always an artist which takes up the contents page. The 'V' which is in white is always featured in every issue.

Second contents analysis

This contents page which I have chosen to analysis is a contents page from a programme called 'X-Factor' which features pop artists. There are several images on the contents page. At the bottom of the contents page are images of the people which are on the show however, some of their faces are crossed out in red. This suggests that they our out of the show so the readership would know. The red 'X' also represents the name of the show which is called 'X-Factor' the 'X' would represent that the people did not make it, it also can represent that anyone can win the show. Another picture which is on the contents page is a picture of Aiden Grimshaw which is a medium-shot. The picture shows that Aiden is disappointed. This tells the readership that he is out of the show, the issue of the X-Factor magazine was when Aiden was off the show. 

Codes and Conventions

Codes and conventions of the genre pop.


Young Artists such as;

• Justin Bieber
• Cheryl Cole
• High School Musical artists
• X-Factor winners

Influences such as;
Legends (which young teenagers will look-up to.

• Michael Jackson
• Madonna
• Prince

Style

• Bright
• Warm colours
• Slang languages that teenagers will understand

Theme of music

• Catchy choruses
• Rhythm
• Lyric's are often about love and relationships

Other

• Other things which feature in a music magazine is different topics such as; fashion, beauty, games, interviews, horoscopes and so on.